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Automatic Related Products 1.3 for Magento 2 with Advanced Positioning and Segmentation

Just recently we’ve updated our Automatic Related Products for Magento 2 with some useful features able to improve block positioning and shopping audience targeting.

Automatic Related Products 1.3 for Magento 2 with Advanced Targeting and Segmentation

Automatic Related Products 1.3 for Magento 2


So, what are the features that Automatic Related Products 1.3 brings to the table?

New Features List



    • Custom block position via widget;

 

    • Multiple blocks for a single position;

 

    • Magento Enterprise Segmentation support.



Business Benefits


Custom block positioning via widgets
This functionality allows you to display related product blocks at any positions in the store. Depending on your current layout, promotion goals, and customer audience specifics you can display related products on certain pages and individual positions available for Magento widgets.

Multiple blocks for one position
Now you can display several related product blocks in one place e.g. cross sells and upsells offering customers more product options to choose from. This improves the chances to show appropriate products and increase sales.

Magento Enterprise Segmentation support
Our Magento Enterprise customers can take advantage of the new dimension of targeting for related product blocks created by the extension. Not only can they diversify block positions, but also are able to display products for particular Magento customer segments, e.g. cosmetics for women, latest computer games for customers under 25, or luxury products for the customers with shopping cart subtotals over $500.

 

Description of the Functionality


Custom positioning via Magento widgets
When you create a new rule for related product blocks you can choose the Custom Position option from the ‘Block position’ dropdown. As a result, positioning within the the Automatic Related Products rule is disabled and you can take advantage of the positions available with Magento widgets.

So, you need to create a new Magento widget choosing the ‘Automatic Related Products by Aheadworks’ type of it. In the ‘Widget Options’ section you can select one of the custom position rules created by the extension. This way, you connect the widget and related product block.

Step 1. Choose the 'Custom Position' option for the 'Block Position' field.

Custom Position Option

Custom Position Option

 

Step 2. Create a new widget with the Automatic Related Products by Aheadworks type.

 

Automatic Related Products by Aheadworks Widget Type

 

Automatic Related Products by Aheadworks Widget Type

 

Step 3. Select the rule of your related products block as a widget option

 

Related Products Rule as a Widget Option

 

Related Products Rule as a Widget Option


Magento Enterprise Segmentation support
The option ‘Segments’ is added to the ‘Rule Information’ section of related products rules. The multi select window displays all available EE segments and allows you to pinpoint your audience targets.

This option works in combination with the Customer Groups segmentation option. So, related product will be displayed for only those customers who belong to both segments simultaneously, i.e. lies inside the intersection of both customer audiences.

Magento Customer Segments for Related Products

Magento Customer Segments for Related Products


Note: This option is available for Magento Enterprise Edition.

Multiple blocks for one position
This functionality can be enabled/disabled in the extension configuration section. It is disabled by default, but you can activate in just one click.

Configuration Option for Multiple Blocks

Configuration Option for Multiple Blocks



Product Information


Automatic Related Products 1.3 is currently available for updating and purchasing in our Magento 2 store. Let us remind you that all updates we provide are free for our customers. You can also try the module in the demonstration stores and visit the User Guide page for more information.