eCommerce Markets Overview Posts

Who Leads the Market of E-commerce Platforms in 2017?

Recently, we made an overview of the e-commerce market to determine the CMS most preferred by online stores in 2017.

Who Leads the E-commerce Market in 2017?
Since our last study conducted in March 2016, many things changed. A number of e-commerce platforms made their way in the leaderboard, however, some solutions lost their positions. So, the current standings are presented below.

Study Description

Our findings are based on the data provided by BuiltWith. This service studies the e-commerce market providing the audience with the latest statistical reports in this field. In our overview, we analyzed the same number of most popular online platforms as in 2016 in order we could compare their achievements for the last year.

First, the study goes through the first 10K BuiltWith listing of e-commerce stores. Then, we analyzed the situation in a more global context – for 100K web stores. And finally, we conducted a general overview of the market that includes the one million pool of web stores presented by BuiltWith.

Australian Ecommerce: So Far and so Close to Magento

Australia is one of the most advanced economies worldwide deeply integrated into the global market.

Ecommerce and Magento in Australia

Still, due to the sustainable financial structure, Australia weathered the global financial crisis avoiding any recession and today it is extremely attractive for most international sellers.

Australian Ecommerce Market

In Brief

In 2015, Global Retail Ecommerce Index Australia takes the tenth position on the attractiveness of the ecommerce market ahead of Hong Kong, Singapore, Canada, Netherlands, Sweden, etc. (Source: ATKearney).

Australia is going to surpass the $10 billion annual online market volume benchmark in 2015

According to eMarketer, the Australian ecommerce is going to surpass the annual $10 billion market volume benchmark in 2015 rising by 14.4% this year. The ecommerce sales share is going to take 4.5% of total retail sales providing the country with the 13th position among most online sales wedded economies. In 2016, Australians are going to spend $4.500 on online purchases and this spending amount is the highest within the Asia-Pacific region.

Customers

The internet penetration rate in Australia is more than 90% (Source: SPeCommerce), and amid this 73% of users aged 35-44 shop online (Source: Merlin FX). Even so, the overall digital buyer population is comparatively small, actually the smallest one in the Asia-Pacific region, and is made up of about 12.1 million people. (Source: eMarketer)

Chinese Ecommerce Market and the Magento’s Niche Within It

This article starts our Ecommerce Markets Overview series, where we’ll evaluate most promising local ecommerce markets and consider Magento perspectives within them.

Ecommerce Market in China

Ecommerce Market Volume

Our first destination is China – the biggest and one of the most rapidly growing ecommerce markets in the world. According to eMarketer, online spending in China will reach one trillion dollars in 2018. Compare, the US online retail market will just exceed 500 billion dollars by that year.

Online spending in China will reach one trillion dollars in 2018

Forrester says that this success will be possible including because of the booming extension of mobile applications used for purchasing by Chinese consumers. All dominating local b2c online operators, including Alibaba and JD.com, recently increased their mobile sales rates considerably and surpass the same rates of their US counterparts.

Furthermore, according to Forbes, JD.com have recently partnered with WeChat, the biggest chat service in China with 468 million active users monthly, which will certainly make mobile sales in China even more accessible.

Chinese Ecommerce Market Specifics

The main peculiarity of the Chinese online market is that its astonishing growth doesn’t oppress brick and mortar sales, while just pushes the overall commercial activity. Online sales generate incremental consumption within the national economy and shape a new shopping behavior characterized by the combination of online and offline purchasing paths.