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Magento 2 Posts

Announcing MagePlus Hosting Plans by Aspiration Hosting

Aspiration Hosting is pleased to announce 3 new hosting plans: MagePlus Basic, Standard, and Advanced offering Magento as a service.

Announcing MagePlus Hosting Plans by Aspiration Hosting

Merchants get the benefits of the services like Shopify and BigCommerce: upgrades, configuration support, and training. However, MagePlus plans come with the unlimited growth potential of Magento.

Now you don’t need a programmer to quickly build a new store. But you can still use a specialist to customize Magento, if you wish.

You can set up your MagePlus store in a single day. Our experts will install Magento and help you configure it, install the theme of your choice, and help you configure the whole store.

We provide 24-hour support through live chat, help desk, or phone. MagePlus comes with everything, from quarterly upgrades to new features and enhancements. Every client gets the Magento admin support services as well.

All our servers are protected by firewalls. We use strong IPTABLE rules that block all requests from IP addresses frequently acting as a source of abusive activities.

Top Web Hosting Trends in 2018

The importance of web hosting for the digital market grows at tremendous speed. Given this, website owners should always keep an eye on its updates in order to stay on the cutting edge.

Top Web Hosting Trends in 2018

Today, we will discuss the latest web hosting trends that should be definitely considered by every online business. So, let’s get started with cloud hosting.

Cloud Hosting

It’s predicted that soon, cloud hosting solutions will prevail over the entire web hosting market. Due to the high security and uptime, thousands of online brands opt for them.

Briefly, cloud hosting works in the following way: the cloud server itself consists of physical servers located in a secured room. Websites are hosted on virtual servers that obtain resources from this network of physical servers. Still, cloud hosting services are not that expensive, which makes them quite affordable for businesses with small budgets looking for a good value for money.

Although cloud servers are based on physical ones, in fact, they are virtual, which excludes the possibility of any hardware issues slowing down or even interrupting website’s work. So, if some outage still occurs, the system will automatically switch to another server to prevent the site from going offline.

Using PHP Composer to Install Aheadworks Extensions for Magento 2

Acting as a completely straightforward system, Magento 2 allows smoothly arranging ecommerce operations in a web store.

Using PHP Composer to Install Aheadworks Extensions for Magento 2

Still, the work with this platform can be even more convenient if such an effective solution as PHP Composer is implemented.

PHP Composer Benefits

PHP Composer is a package dependency manager that allows conveniently installing and updating any PHP software.

More specifically, with Composer, a Magento 2 store owner gets the following benefits:

  • Quick Magento installation. The Magento 2 system itself can be downloaded and installed via Composer. This way, the manager assembles and updates all the conforming dependencies so that users do not have to handle them manually.
  • Reusable packages. All the installed third-party libraries can be repeatedly used and kept updated automatically.
  • Module arrangement. For those users who install third-party Magento 2 modules via Composer, the manager updates the required versions and manages the corresponding dependencies smoothly.

Aheadworks Attends Imagine 2018!

This year, Imagine, a Magento global eCommerce conference, will take place from April 22 till April 25 at Wynn, Las Vegas.Aheadworks Attends Imagine 2018!

We are happy to announce that our Strategic Partnerships team, including Vitaly Verbitsky, Aheadworks  VP of Partnerships and Sales, and Ekaterina Sobolkova, Aheadworks Partnerships and Sales manager, will represent our company at the upcoming conference!

At Imagine 2018, our colleagues will be happy to meet current and potential Aheadworks partners, discuss the topics related to partnership, the options for its further development, and answer all the related questions.

Please contact them personally to negotiate a meeting:

Vitaly Verbitsky – verbitsky@aheadworks.com
Ekaterina Sobolkovasobolkova@aheadworks.com

Aheadworks Strategic Partnerships team

Organizing a Complex Web Store Hierarchy: What are the Benefits for E-commerce Businesses?

Today, large web store owners strive to expand the network of their stores and enter the new niches of the market by creating multiple websites, stores, and store views.

Organizing a Complex Web Store Hierarchy: What are the Benefits for Ecommerce Businesses?

In this article, we will consider the major benefits of having a web store hierarchy of multiple websites, stores, and store views on Magento 2 for online merchants. But first, we will learn about the peculiarities of each level of this hierarchy.

What is a Web Store Hierarchy?

In general, the hierarchy of any Magento 2 web store can be organized in the following way:

Web Store Hierarchy Example

By default, every Magento 2 installation has one website, one store, and one store view. Still, online merchants can add any number of websites, stores, and store views and, thus, organize a more complex hierarchy of their web stores.

Let’s consider the levels of this hierarchy in more detail.

Global

Global refers to the Magento 2 settings for the website that is created by default after the installation is completed. Those settings include inventory, prices, and other parameters that are initially specified by a merchant and then used for stores and store views.

Website

A website is the basis of a web store. From the same website, an online merchant can manage several stores. For different websites, Magento 2 merchants can create individual customer bases or, inversely, organize a universal base for all websites depending on their business goals. Default currency options, product prices, tax rules, shipping methods, and the like are also managed at the website level.

In addition, Magento 2 merchants can set up multiple websites with different domain names and IP addresses. This is reasonable when a merchant wants to create several stores for one website with, say, individual checkout processes. In this case, each store should have its own domain, IP address, and security certificate.

Introducing Magento Security Scan Tool: New Way to Enhance the Magento Store Security

The Magento team has recently introduced Magento Security Scan Tool designed to check Magento stores for potential vulnerabilities as well as for conformance to the Magento security best practices.

Introducing Magento Security Scan Tool: New Ways to Enhance Web Store Security

In this article, we will briefly review this new tool and describe how online merchants can use it in their work.

Magento Security Best Practices

Any web store can become an object of the hackers’ interest. Hackers might attempt to steal personal or payment information from this site to make fraudulent transactions. We already talked about these issues and the ways of their prevention in our article about the illegitimate customer payment protection in Magento 2.

Magento has its own approach to the security of a web store that includes several time-proven practices covering the main possible vulnerabilities.

Magento Commerce and Magento Open Source Today: What’s Changed with The Release of Magento 2.2

As you already know the Magento team has renamed its products just recently.

Magento Commerce and Magento Open Source Today: What’s Changed with The Release of Magento 2.2

Now, the CMS is available as Commerce Edition (formerly Enterprise Edition) and Open Source Edition (formerly Community Edition).

Lately, the team introduced the release candidate of its platform – Magento 2.2 that should provide users with a whole new experience of work with the platform. In this article, we will find out what to expect with this new release. But first, let’s remember how it all began.

Commerce Hero Co-founder Kalen Jordan: “We See a Lot of Potential for this Marketplace Going Forward”

We all know that Magento is a huge ecosystem engaging numerous merchants, developers, marketers, investors, etc.

However, the more options you have the harder is the best choice when you need to hire a Magento developer, contract a dedicated agency, or find an inspiring project to work for.

That’s exactly the main goal of the new service Commerce Hero that brings together store owners and developers for their mutual benefits. Today we are talking to Kalen Jordan, Commerce Hero co-founder, about this new project and its particular advantages.

Commerce Hero Co-founder, Kalen Jordan: "We See a Lot of Potential for this Marketplace Going Forward"

KALEN JORDAN
CO-FOUNDER AT COMMERCE HERO, CO-HOST OF MAGE TALK PODCAST, ADVISOR AT MAGEMAIL

AW: Hi, Kalen. We are glad to welcome you here and appreciate this great opportunity to ask some questions on your new project Commercehero.io. It is quite a unique initiative for the Magento community, isn’t it?

SmartOSC Co-founder, Thai Son: “The Trend We See in APAC Is that Marketers Are Willing to Push the Envelop”

Lately we’ve been told much about the marvelous rise of ecommerce in the Asia-Pacific region and convinced that it’s getting to become a driving force of global digital trade for the next decade.

So, where does the future of ecommerce lie? Is it really moving east and does Magento keep up with that great resettlement? We asked Thai Son, SmartOSC co-founder and our partner, to shed some light on the disposition firsthand.

THAI SON

THAI SON
SMARTOSC CO-FOUNDER
“SmartOSC is a premium, full-service E-commerce agency for leading brands and e-tailers, with a sharp focus on developing user-centric and commercially successful online stores.”

Magento is Great for B2B Ecommerce

Ecommerce is an extremely changing environment and it constantly involves new industries and embraces new selling patterns and forms.

Started with online commercial documentation exchanges now ecommerce seems to be able to provide a sterling shopping experience for any commercial sphere, including B2B.

Magento B2B Ecommerce Platform

B2B Ecommerce

Although B2B is quite new in online sales its perspectives are estimated to be very promising. According to Forrester*, in 2019 the B2B ecommerce market is going to worth twice as much as the B2C one with the sales volume of $1.1 Trillion against $480 Billion.

The reasons shaping that booming growth are quite trivial and result from the aspiration of B2B buyers to save time and efforts. Just now, 74% of them discover half or more of their business purchases online before buying and 30% actually buy products there. But, this share is going to almost double in 2017 up to 56% making B2B sellers to struggle for that coveted prize*.

Since the competition in the B2B ecommerce segment becomes tough online store owners are ready to provide here only perfect shopping experience, comparable to the B2C segment. But, as far as B2B requires significantly different functionality, more complicated in most cases, the first coming question is to choose the best platform able to pave a highway from catalog to checkout perfectly suitable for B2B customers.

Magento 2 Migration is a Beaten Track

Half a year ago we described some available options to migrate from Magento 1 to Magento 2. They offered a real way to complete the transition and enjoy the advantages of better functionality and code provided by Magento 2.

Magento 2 Migration is a Beaten Track

Today we are going to discover the number of Magento 1 stores that found it beneficial to migrate to Magento 2 and how they look and feel now. For the purpose we took a list of Magento stores from Alexa 1 Mln top websites downloaded more than a year ago, back in May 2015 and found out there the stores that currently use Magento 2.

The Profile of Former Magento Stores Migrated to Magento 2

According to our estimations, the share of migrated Magento 2 stores in the whole number of Magento 2 websites contained in Alexa 1 Mln is 36%. These detected stores are currently placed on Magento 2 while in the middle of 2015 they used Magento 1.

Diving Into the New Magento 2 Features for Marketers & Merchandisers

As you’ve probably heard, Magento 2 has a lot of amazing new features – from a completely redesigned admin panel, to technical updates and everything in between.

Magento 1 was primarily built by developers and most knowingly worked on by developers, making it harder for less technical users to navigate. Merchants with little technical knowledge and no coding background usually found Magento difficult to use.

Diving Into the New Magento 2 Features for Marketers & Merchandisers

Some would end up spending hours and hours learning how to change one simple feature, or some would have to hire a development agency to help them out. As a marketing professional, these technical obstacles can make it hard to work on Magento sites, but with the new marketing and merchandising features, it will make your life a bit easier!

Choose the Best Magento 2 Hosting

The choice of hosting is probably among the first encountered problems when you start launching a new Magento 2 store.

The quality of provided hosting services determines further success of the entire online business. And if you want the store to be available 24/7 for customers, reliable in the eyes of search engines, fast and convertible, you need to closely and carefully consider all available hosting options.

Choose the Best Magento 2 Hosting

The first step to take is to get acquainted with the system recommendations provided by Magento. Magento 2 applies requirements for both software and hardware and they are a bit higher than the ones necessary for Magento 1.

Magento 2 System Requirements

Basic Software

  • Operating systems (Linux x86-64) – Linux distributions;
  • RAM – 2 Gb and more;
  • Web server – Apache 2.2 or 2.4 or nginx 1.8+;
  • DataBase – MySQL 5.6.x;
  • Composer – latest version;
  • PHP – 5.5.22+, 5.6.x, 7.0.2, 7.0.6.

Magento Enterprise Cloud Edition Market Perspectives

Magento Enterprise Cloud Edition was first announced during Magento Imagine in April 2016 and since than it was heavily discussed and reviewed.

The technology stack and capabilities were unveiled by Magento itself and multiple community members. Besides, Magento provided us with the detailed technical documentation on deployment and usage just immediately after the release.

Magento Enterprise Cloud Edition Market Perspectives

So, six month later we are examining its current position within the specific market segment of Enterprise PaaS and SaaS solutions.

Provided Benefits

The main idea behind Magento Enterprise Cloud Edition is to create a product combining the flexibility of cloud solutions without multitenancy constraints. Traditional SaaS product innovations mostly depend on the providers’ initiatives and can hardly be driven by merchants. Meanwhile, Magento Enterprise Cloud Edition allows store owners to tailor technologies to their business easily.

All the available patches on Git can be tested and implemented instantly after their uploads. As far as testing environments use same databases and settings all the tested changes can be easily pushed to live stores without any risks to fall over. That’s a really unique opportunity and huge advantage.

Offered Technologies

Magento Enterprise Cloud Edition consists of a bunch of effective solutions making the final product a great alternative to established enterprise platforms.

  • Cloud Infrastructure. Powered by Amazon Web Services;
  • Platform as a Service;
  • Magento Enterprise Edition;
  • Performance Management Tools. NewRelic, blackfire.io;
  • Content Delivery Network, DDos Protection. Powered by Fastly.

This way, the dedicated structure of Magento Enterprise Cloud Edition provides all the benefits related to cloud computing, including flexibility, confidence, scalability, business focus and peace of mind.

Market Perspectives

Magento is actually a PaaS solution, but it have to compete with both PaaS and SaaS products and the number of worthy competitors is pretty large.

Magento 2 Stores: The First-Year Study

Of course, Magento 2 is far from the product maturity, and in fact it is just getting formed as a standalone product within the market.

But, we are all keen to know everything about those new stores made on Magento 2. How are they? What do they look like? What do they sell? Where are they coming from?… Well, we made some studies and are ready to present you the profile of the first Magento 2 stores below.

Magento 2 Stores: The First-Year Study

Study Description

The study uses the Magento 2 stores data provided by BuiltWith. The data sample value is 1% of all detected Magento 2 stores in operation randomly selected from the pre-filtered M2 stores list.

First Observations

Walking through the list of provided stores we need to notice that it contains a lot of non-operational, purely promotional and sites containing only sample data and default themes. We find it natural as far as many users are just getting acquainted with the platform and we witness their first steps towards the new functionality.

As for other parameters, they are largely similar to Magento 1, but have some naturally grounded differences. Below, we’ll compare two platforms in details and try to explain you, why Magento 2 is cheaper and more english-related.

Magento 2 Stores

By Languages

By languages, Magento 2 is mostly presented in English, in particular it is used in 73% of all investigated stores. According to our previous study, it is more than in Magento 1 EE (71% of all stores) and considerably more than in Magento 1 CE (62%).

 Diagram 1. Magento 2 Stores by LanguagesMagento 2 Stores by Languages

The main reason for that state of things is that we didn’t find any sufficient number of stores in Spain, where Magento 1 is currently pretty popular.

By Countries

We have already mentioned, that Magento 1 is a greatly diversified platform that made a successful leap from the U.S. to Europe and even Asia. Apparently, Magento 2 had no enough time for the same conquest and shows higher concentration in the U.S.

Diagram 2. Magento 2 Stores by Countries

Magento 2 Stores by Countries

The number of detected countries of Magento 2 stores is actually the same or even higher, but they are scarcely represented there, perhaps, except the UK. In Magento 2 we have almost the same enumeration of embraced countries, but their shares are different a bit. For example the Netherlands take a significant share among the early Magento 2 adopters. But, as the platform develops the Dutch share will likely decrease, just because of the population limitations.