Meet Magento Posts

Let’s Go to New York – Meet Magento NYC 2016

Not sure about New Yorkers, but for the European citizen ‘New York’ sounds like a symbol of the United States and surprisingly something very familiar.

Let's Go to New York - Meet Magento NYC 2016

You know, just like a grocery store around the corner you have never visited, but passed by a million times on your way home. That’s the amazing power of proper promotion and branding. By the way, one of the presentations at Meet Magento NY 2016 is going to unveil the story behind a successful Magento-powered brand. More details are below.

Meet Magento NY 2016

So, it is going to be the third edition of Meet Magento NY that is organized by two companies Interactiv4 and Atwix. To be held on October 5 MMNY16 is going to be a great chance to meet a lot of famous persons from the local Magento community, as well as around the U.S. and the globe.


The list of speakers is impressive as usually and includes a lot of well-known Magento enthusiasts. This staring cast promises to make attending Meet Magento NY beneficial and useful. Here are just a few names:

  • Ignacio Riesco, Interactiv4 , CEO & Founder;
  • Viacheslav Kravchuk, Atwix, CEO / Owner;
  • Paul Boisvert, Magento, Vice President of Product Management;
  • Kurt Theobald, Classy Llama, CEO;
  • Joshua Warren, Creatuity Corp, CEO;
  • Jerry Eadeh, Nexcess, Senior Vice President of global Marketing and Sales;

… And many more.

For the First Time in Prague: Meet Magento CZ 2016

On March 31 – April 1, 2016 in Prague there will take place the first Meet Magento CZ 2016.

This will be the first time ever the leading and most influential eCommerce conference comes to the Czech Republic and the first eCommerce event of such scale ever held in Prague.


Meet Magento CZ 2016

Devoted to the practical issues of running business online and focused on the latest industry trends, this Conference is of a particular interest to merchants, business owners, developers and IT enthusiasts wishing to expand their business or move to the next career level.

Meet Magento in Prague will gather more than 300 participants, including international mass media representatives, business owners, merchants and developers, both from the Czech Republic and abroad. This Conference is a great chance for everyone taking part to make contacts, find new partners and open up the world of amazing new opportunities for their business online.

Welcome to Prague

Meet Magento CZ 2016 will feature a 3-day rich program and will start on March 30 with a welcoming guided walking tour across the magnificent Prague for all the Conference’s participants and Speakers to enjoy the splendid views of the city and tune in to the right mood.

Milan E-commerce Guide: Visit Meet Magento Italy 2016

Italy is a great touristic destination with a plethora of antiquities and historical sites.

Wonderful climate and friendly people make it just perfect for any forums, including Meet Magento Italy 2016. And, if you visit Milan this year, you will certainly find the city truly wonderful and remarkable.

Meet Magento Italy 2016

Online purchases are greatly popular in Italy, and Magento does not stay away from this rising trend. Multiple merchants already successfully use or take an interest in the platform, especially in Lombardy, according to And, the local community is truly proactive organizing already the third edition of Meet Magento Italy this year.

Meet Magento Italy 2016

The conference will take place on March 3-4 in Milan. This year Michelangelo hotel gathers multiple domestic and foreign speakers in the center of Milan within two topical tracks: business and tech.

tipsMichelangelo Milan HotelMichelangelo Milan is the hotel of the Starhotels privately owned chain operating 24 luxury hotels located mostly in Italy and providing true Italian spirit, look and feel.

Venue Location

Meet Magento Italy is traditionally widely represented by local experts that is especially valuable since they have a vast experience of local and international sales.

Totally, Meet Magento Italy 2016 expects 450 attendees and 30+ talks on Magento and ecommerce in one place. Below is the full enumeration of currently announced presentation topics in order you could plan and schedule you staying at the conference.

Meet Magento Italy, MagentoLive France and Other Events in 2016

As always this year the Magento community provides its members with numerous opportunities for communication and networking.

Meet Magento Italy 2016

There is nothing better serving this purpose than different dedicated Magento and ecommerce events around the globe sharing our mutual views and aspirations. So, below we offer you some really noteworthy possibilities to meet friends and present your companies during some incredible local and international conferences devoted to Magento or ecommerce in general.

The season starts already in February with MagentoLive France, continues in March with Meet Magento Italy and goes further until the end of the year. This year you’ll be able to attend either commercial or developers meetings, find answers to burning questions and open new business horizons.

Meet Magento Russia 2015 Consolidates Potentially Huge Ecommerce Market

Meet Magento Russia 2015 is the third Meet Magento conference held in Moscow indicating close attention to this emerging market demonstrated by the community and ecosystem, as a whole.

Meet Magento Russia 2015

The ecommerce market in Russia is just establishing its standards and standing far from the saturation. The number of online shoppers is pretty large and mostly consists of young and middle-aged people with an average income and above. Still, the revenue generated online takes only 2% of total retail sales, which is five time lower than the ecommerce share e.g. in the total U.S. retail expenditures (Sources:, Naturally, this potential needs some efficient ecommerce solutions and no one could be better suited for this role than Magento.

Meet Magento Russia 2015

This year the conference is divided into two tracks: technical and commercial. The technical track is intended to Magento developers and comprises next topics: Magento 2 development, Magento performance and hosting, new online stores development tips, etc.

The commercial track features effective business processes, new stores creation peculiarities, Magento business advantages, etc. The conference will take place on October 30.


Digital October is already a traditional venue for Moscow Magento conferences and meets all participants’ requirements.

Meet Magento Spain 2015: More Ecommerce, More Community, More Magento

Mid-autumn is usually the end of the fruitful period, while most Meet Magento conferences just grow ripe this time. Six European and one Latin-American event take place in October, which makes it the busiest month of the whole year.

Meet Magento Spain 2015

Cluj-Napoca, Sao Paolo, Athens, Poznan, Zurich, Moscow and finally Madrid are seven great destinations, appointments and communities waiting us shortly.

The meaning of each event cannot be overstated for every country and Magento in general, but as for us we travel to Madrid, which welcomes about 50 domestic and international Magento experts, including our VP Communications and Partnerships Alexander Galtsow.

Magento in Spain

Spain, and Madrid in particular, is a traditional place for Magento conferences cherished by the profound local Magento community. Here are some facts about Magento in Spain:

  • Catalonia (100% of the domestic Google search volume) and Valencia (96% of the domestic Google search volume) are the most interested in Magento Spanish regions (source Google Trends);
  • Catalonia (28.7% of the total number) and Madrid (24% of the total number) are the regions with the biggest number of Magento stores (source: BuiltWith);
  • Spain currently hosts two Magento conferences – Meet Magento Spain and the Spanish edition of Bargento. Magento Developer Paradise, which currently moved to Croatia, has also been held in Spain for several years;
  • Spain has three official Magento Solution Partners: Gfi Informatique,, and On4U Global Services SL (source: Magento);
  • Spain has 31 officially certified Magento developers. Madrid – 9 people, Barcelona – 6, Valencia – 4, Zaragoza – 4. (Source: Magento);
  • Most of domestic Meet Magento 2015 speakers come from Madrid.

Meet Magento Spain 2015

The second edition of Meet Magento in Spain will take place on October 28 in Madrid continuing the great success achieved by the last year conference.


Teatro Goya, the official venue of the conference, is a new business destination in Madrid and exceptional place for conferences and large conventions. It is located in the heart of Madrid next to the Manzanares river and offers visitors all necessary business facilities and beyond.

Second Meet Magento Romania will Continue for Two Days

Continue the word chain: Southeastern Europe, Romania, Transylvania, computer geeks… Right, Cluj-Napoca.


Cluj-Napoca is considered to be the Romanian’s technopolis hosting multiple successful IT companies, including Magento-oriented inhabitants. So, it is no wonder that Meet Magento Romania is helding here for the second time.

aheadWorks traditionally offers you to save using the coupon code provided by the organizers of Meet Magento Romania 2015. Keep calm and stay till the end. 🙂

Meet Magento Romania 2015

This year it’s going to be a two-day conference and organizers expect to involve 50% more participants than in 2014 both from Romania and world-wide. It’s a great number, especially when we take into account that the first edition attracted 300+ attendees.

Kimberely Thomas about MM15NY: “B2B and Small Business are Hot Topics This Year”

The first Meet Magento conference in New York was a great inspiration for multiple local community members and international Magento fans, while the second edition promises to be even more splendid.

Meet Magento New York 2015

No matter who you are, if you believe in yourself and your dream, New York will always be the place for you.
Michael Bloomberg

This year Meet Magento New York gathers together many outstanding companies and speakers, which clearly reflects its magnitude and value. So, we asked Kiberely Thomas, co-organizer of MM15NY, to share some insights and express her own vision of the conference.

And, if you intend to visit New York this autumn, we can offer you a discount on the event tickets. Continue reading and you’ll find it below.

Kimberely Thomas


Kimberely Thomas is a developer, entrepreneur, Magento evangelist and is presently the Managing Partner at interactiv4 in New York City. She started web consultancy 10 years ago and focused on custom Magento implementations that extend the core platform functionally.

Kimberly is an active Magento Community member and organizes several events, including #PreImagine, the NYC Magento Meetup and Meet Magento NY.


aW: Just like last year, Meet Magento New York 2015 starts from the Hackathon on September 20. Could you please expand on the last year’s results and shed some light on this year’s expectations?

Kimberely: The hackathon last year was a great meeting place for top developers in the Magento Community. It was really great to see them all, get together, talk and code. A lot of great ideas were shared and they worked on a few projects, notably “Promo Code Messages”, which is a published extension that is in use across the ecosystem. This year I expect to see some projects more focused on Magento 2.

Meet Magento Vietnam 2015: Responsible Contribution to the Community

For many years we witness the new steps of Magento on the path of its own development and expansion. The platform provides the community with strong incentives, while the community perfects the platform and gladly uses its advantages.

This symbiosis allows Magento to constantly rich new countries and proselytize multiple users, including Vietnam now. In less than one month the first Vietnamese Meet Magento conference will take place in Hanoi.

And, in anticipation of Meet Magento Vietnam 2015 we asked ourselves: “What do we know about this country?” Vietnam is one of a few single-party socialist states, one of the most opened and growing Asian economies, and an exotic tourist destination.

Meet Magento Vietnam 2015

These common facts mostly form our picture of Vietnam, but seem to be too poor to describe it properly. So, we asked the organizers of the conference (SmartOSC) and particularly Nguyen Hieu, SmartOSC co-founder and chairman, to share main news about the event and their expertise of modern Vietnam and its ecommerce.

In addition to the first-hand information the organizers provide us with a great chance to visit Meet Magento Vietnam 2015 and save. Below we feature a discount code, which guarantees a 20% discount applicable to 10 foreign ticket requests. So, keep reading.

MagentoLive UK 2015: Presentations Overview

The UK has the biggest online market share worldwide in 2014 – 13.5%, and expected to reach 15.2% in 2015. (Source: And, Magento is one of most popular shopping cart technologies there.

British online merchants widely and effectively use Magento Community and Enterprise editions and willingly share their sophisticated ecommerce experience.

Magento Live UK 2015

In our post we highlight some picked presentations from MagentoLive UK 2015 (from both local and international speakers) and provide you with the announcement of Meet Magento Vietnam 2015, the first ever Meet Magento conference in Asia. So, be sure to reach the cover.

MagentoLive UK 2015 Picked Presentations

How to Create a Persuasive Customer Journey

Kath PayKath Pay, Marketing Director, Cloud.IQ
Kath is an internationally renowned speaker and trainer. She is recognized as the UK’s leading Email Marketer and heads up training for eConsultancy on Personalization and Email Marketing. Presentation / Video (Photo:

According to the presentation, unconscious decisions determine much of our behavior.  So, marketers should build their campaigns largely on this consideration. In her presentation, Kath describes some driving forces of human conduct and highlights the examples of their successful use.

People tend to appreciate reciprocity while communicating with merchants. For example, if you want visitors to sign up to your newsletter, it would be wise to offer them a discount or other tangible in exchange for time and loyalty. Still, the process should be pretty easy and not embarrassing. The form should include only several compulsory fields, and other fields should be optional.

Cognitive Ease
As far as most of us are quite lazy, we need an explicit guidance through actions, because it is much easier to follow recommendations rather than to go for a bumpy ride.

Marketer should always lead customers to actions, which is a good start for great customer journeys. So, use visual clues widely.

Loss Aversion
Most of people prefer avoiding losses more than gaining any benefits. Marketing incentives like “the last 10 items left” or “only one day left”, greatly influence buyers and make them complete their purchases.

Magento Events in May 2015: European Trio

We are just getting our breath after Imagine 2015 while other Magento events are around the corner already.

Amid this, Europe takes the baton over in May and promises us a great journey from Denmark to Germany and further to the Netherlands.

Magento Events in May 2015: European Magento Triangle

Situated almost next to each other geographically these three Magento events differ considerably. Meet Magento Germany and Meet Magento Netherlands are already traditional European conferences taking place for the ninth and seventh times, accordingly. Meanwhile, Meet Magento Denmark is just starting its way and tries to find its unique format and flavor. So, we wish Meet Magento DK good luck.


Meet Magento Denmark 2015
Meet Magento Germany 2015
Meet Magento Netherlands 2015

Meet Magento Denmark 2015

Meet Magento Denmark is the first Magento conference in Denmark and going to bring together about 200 attendees and speakers. Divided into two tracks it will comprise 11+ inspirational presentations aiming to reveal the latest trends within Magento and ecommerce.

Meet Magento Denmark 2015

Kolding, Denmark

The conference will take place in Kolding on May 7, an important Danish seaport situated in Kolding Fjord. Scandiс Hotel, the venue of the event, is located along the E45 highway not far from the center of the city.

From Paris to Milan: Magento Live and Meet Magento Start the Season

Knowing is not enough; we must apply. Being willing is not enough; we must do.
– Leonardo da Vinci.

These words of the great engineer and inventor like nothing better display the urgency of an active position for any business. So, the new season of Magento events begins starting from two large conferences – Meet Magento Italy 2015 and Magento Live France 2015.

Starting from Italy, we can certainly say that it is really fabulous.


Officially, Italy is a unitary republic in Southern Europe and occupies more than 300 thousand square kilometers of the Italian peninsula and nearby islands.

Italy is the cradle of numerous civilizations eventually conquered by Rome, which has for centuries remained the main religious and political center of Western World.

The particular blossoming of the Italian culture and science falls on the Renaissance, when most of prominent artists, inventors, and scholars appeared, such as Leonardo da Vinci, Galileo, Michelangelo, Machiavelli, Polo, Columbus, Vespucci, etc.

Quick Facts about Italy

  • Capital: Rome;
  • Time Zone: CET (UTC +1);
  • Population: 60,782,668 (2013);
  • Largest cities: Rome (2,863,322), Milan (1,324,169), Naples (989,111), Turin (902,137), Palermo (678,492), Genoa (596,958);
  • Currency: Euro (EUR);
  • Official Language: Italian;
  • Main Religion: Roman Catholicism – 81.2% (2010).


Milan, the city, where the conference will take place, is the second most populous city in Italy and the capital of Lombardy. Established by Insubres, a Celtic tribe, it was later captured by Romans and through the following centuries Milan became the capital of the Italian commerce and banking.

Magento Events 2015

The last year was full of Magento events and meetups. We broadly highlighted all the conferences held on different continents as we sincerely beleive that the Magento community is one of the most propelling factors for the overall platform success.

Magento Conferences 2015

The new local conferences, started in 2014, brought their additional impact to the growth of Magento in local markets and allowed developers and merchants establish even closer connections for their mutual benefits.

Europe is, of course, the busiest region for Magento conferences, and it is not surprising that three new conferences started just here: Meet Magento Romania, Meet Magento Switzerland, and Meet Magento Ukraine.

According to their names, the main merit for their success belongs to Meet Magento, which is now can be rightfully called a leading communication platform for Magento enthusiasts around the globe. So, in confirmation of this, last year it added New York to its wide geography.

Managing a great number of events, Meet Magento is still not the only organizer of Magento conferences. There are at least two more multi-conference formats, such as Magento Live and Bargento, which run Magento events globally.

In addition to the mentioned above conferences, there are several single Magento events, among which Imagine is the biggest and most popular.

Except Europe and North America, Magento is also presented on other continents. For instance, Magento Live Australia consolidates the vast and developed local community with plenty of Magento merchants and long traditions of the platform usage.

The raising markets of Asian countries kicked off a new conference in China – Magento Com.

The South America ecommerce market, and especially the Brazilian one, also exploits the benefits of Magento for a long time. So, Brazil has two main Magento dedicated conferences – Meet Magento Brazil and the Bargento Brazil edition.

This way, basing on the events of the last year, we created a map displaying the locations of biggest Magento conferences around the globe. Despite, many organizers has not yet determined the dates of their upcoming events, we hope that 100% of them will certainly continue to connect and stimulate the community development in 2015.

original– Magento Live; green– Meet Magento; purple – Bargento; yellow – Imagine; blue – other Magento events.

Please bookmark this post and use it for planning your visits to these conferences, especially that we’ll further add new information to it as soon as it becomes public.

Your comments on this post are much appreciated. Leave them below, please.
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Meet Magento Italy 2015 + MUC Mage Unconference 2015 Announcements

Meet Magento Italy 2015

Communications is at the heart of e-commerce and community.
– Meg Whitman, President and CEO of Hewlett-Packard

Magento pays much attention to its customers and the entire community. In their turn, true Magento enthusiasts and fans do their best to spread the word about the platform everywhere they feel it can be useful and positively received by online merchants, web agencies, developers, etc.

The Italian ecommerce market is one of those priority locations for Magento, which has a solid commercial background and developed culture of purchasing products online. These two reasons and the passion of Meet Magento made the first edition of Meet Magento Italy a great success and real breakthrough.

Thomas FleckThomas Fleck at Meet Magento Italy 2014: Italy is a very important market for Magento. We see the growth (of the market) in all areas. And when I come here and see the full room of people waiting for the latest news from Mageno, it proves me right that Italy is a very important market”. Image source:

Ecommerce in Italy
According to PayVision, the internet penetration in Italy assumed about 60%, while the country’s population is about 61 million people, among which about 13 million are online shoppers.

Italy is the most growing ecommerce market in Western Europe, which made more than 11 billion euros in 2013, according to Eropean B2C E-commerce Report 2014. This is the second position among the countries of South Europe, closely behind Spain. The share of Italy in the European b2c ecommerce market amounts 3.1%.

Mobile commerce is booming in Italy and increased by 37% to 694.4 million euros in terms of turnover in 2013, according Eropean B2C E-commerce Report 2014.

So, we have a strong reason to believe that Meet Magento Italy 2015 has all chances of success and is able to become a terrific local Magento event in Italy.

The conference incorporates two eventful days dedicated to new ecommerce trends, platform’s technical facilities, use case studies, etc. As usually, it will be a great chance for entrepreneurs to contact each other and international ecommerce experts, establish new business connections and get more useful knowledge.

Meet Magento Poland 2014: Hospitable Warsaw Invites Guests

This year has been very eventful for Magento and brought us many new contacts, networking meetings, and valuable discussions within multiple dedicated events. Several local communities started their own conferences and presented their countries to the entire ecosystem in a passionate and ardent manner.

Bit by bit the current year comes to the end and the train of Magento events is gradually hiding around the corner. But this late autumn we still have an opportunity to visit some more countries before the Christmas holidays and today we direct our feet to Warsaw, Poland.


Poland, officially the Republic of Poland, is a country in the center of Europe, bordered by Germany to the west, the Check Republic and Slovakia to the south, Ukraine and Belarus to the east, and Russia and Lithuania to the north. Poland has an access to the Baltic Sea with the length of the coast line about 440 km.

Poland is the birthplace of multiple famous people: Nikolai Kopernik, Frederic Chopin, Maria Sklodowska-Curie, Pope John Paul II (Karol Wojtyla), Adam Mickiewicz, and many-many others. Polish cities and towns are famous for their unique architecture, which absorbed and retained all European styles. Warsaw, Krakow, Gdansk, Malbork, and Torun are only several famous cities of Poland widely known for their castles, buildings, and monuments among tourists worldwide.

Quick Facts about Poland

  • Capital: Warsaw;
  • Time Zone: CET (UTC +1);
  • Population: 38,483,957 (2014);
  • Largest cities: Warsaw (1,702,139), Lodz (768,755), Krakow (755,050), Wroclaw (634,893), Poznan (570,352);
  • Currency: Zloty (PLN);
  • Official Language: Polish;
  • Main Religion: Roman Catholicism – 88.4%.


Warsaw is the capital of Poland and its biggest city. Located on the Vistula River, Warsaw is the 9-th most populous European capital city. The estimated population of the Warsaw Metropolitan Area is about 2.7 million people. The first historical mention of Warsaw dates back to the 1313 year, and today it is one of the most famous international tourist destinations and significant economic centers.