Automatic Related Products for Shopify: Great Moment for Decent Promotional Content
Customers always appreciate wise and relevant product suggestions, thus you need to consider both the content and moment of your related product promotions.
Depending on the objectives pursued the content of related products is commonly based on two general types:
- Natural Supplements – supplementing products, which make the use of the main product more efficient, convenient or just possible;
- Usual Additions – supplements commonly used with the main product as a result of individual habits or collective behavior.
The above products usually follow the main item and the same does the customers’ purchasing behavior. Firstly, customers choose or even purchase required products and just later recollect the need to get something in addition.
Automatic Related Products New Functionality
So, on this shopping path your related products have to remain in the immediate vicinity for a customer, what is exactly the thing provided by the newest features of the Automatic Related Products application.
Shopping Cart Promo
From now on, related products are also displayed in customers’ shopping carts allowing them to complete their purchases with additional still necessary items.
And, here you can suggest both closely related to the main item products or just bestsellers approved by the majority of your customers.
Related Products in the Shopping Cart