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Store Locator for Magento 2 Posts

Leveraging the Store Location Functionality in a Web Store

Online merchants use store locators to primarily help shoppers find the nearest physical outlets or pave the way to brick-and-mortar stores.

Leveraging Store Location Functionality in a Web Store

Today, we will give you some recommendations on how to help customers find the locations of the required physical stores online. First, let’s take a look at the key benefits of the above functionality.

Why Store Locators?

Apart from showing buyers the locations of particular brick-and-mortar stores, e-commerce businesses can benefit from the following advantages of store locators:

  • Customer retention. Customers will be grateful to the brand that helps them to find the nearest outlet when they don’t have much time for searching.
  • Rationalized workflow. The address-related info provided on store locator pages helps contact persons avoid general questions about their address and focus on more specific customer requests.
  • More buying options. With the store locator functionality utilized in a web store, shoppers can find the required products online and then negotiate to pick up them at the nearest outlet.

The above benefits just prove that store locators became an indispensable tool for both merchants and buyers. Now, we will find out how this functionality should be arranged on a website.

Store Finders Best Practices

Take Advantage of Locating

The first feature that should be included in the store locator functionality of any e-commerce store by default is the possibility to find the nearest store based on the current user’s location.

So, shoppers specify their location to find the nearest store, but what does the term ‘nearest’ exactly mean? Are these the stores that located within 100 kilometers or 200 kilometers, or only the stores within the walking distance? In other words, how a shopper can know what the search radius is?

The best solution here is to allow customers to manually indicate the radius of their search in terms of radius measurement units and their values. Consider implementing the solution in your website, and the process of finding a particular store is going to become transparent to your customers.

Store Locator for Magento 2 to Find Most Suitable Physical Locations

Mutual integration of online and physical stores today is absolutely common and requires merchants to settle the shopping experience within this business concept simply perfect.

Striving to provide only excellent services retailers closely integrate both channels and build a holistic model of sales allowing customers to easily move between online and offline stores and vice versa.

The Store Locator extension for Magento 2

If this is just about your business, you certainly need the Store Locator extension made for Magento 2 stores. With this extension you can offer customers freedom of choice while they select most suitable locations of your physical stores, offices, service facilities and other outlets online. Rich-content descriptions are able to provide customers with all necessary information from working hours and contact information to store pictures and links to their web sites.

Similar software is widely used by globally leading companies, including Apple, Walmart, UPS, etc. So, now our customers also have a chance to benefit from the same functionality since today we release the Store Locator extension for Magento 2 stores.

The Store Locator extension for Magento 2Store Locator Functionality

Store Locator for M2 helps customers find nearby locations in two ways: by addresses and radius searches. As far as the extension is integrated with Google Maps it provides the information clearly and via a familiar interface.

Fronted Features

Convenient Search Options
The module provides customers with two straightforward location search options: Search by Distance and Search by Address. The Search by Address option allows them to find store locations near a certain address. Customers just need to fill the address form and then get nearby suggestions.

Store Locator Search Options

Store Locator Search Options

In the case someone does not know the address exactly, he can take advantage of the Search by Distance option (default). Here a customer needs to provide his current location and search within a certain radius to get some destination location suggestions. This option is more advantageous for new customers without specific preferences.